Judging by the flurry of recent marketing, the major cell phone providers are banking on Unlimited wireless phone plans. When I added a new phone to my Verizon Wireless account and upgraded my plan, the new $99 a month Unlimited plan was pushed heavily. I have also seen commercials for AT&T and a T-Mobile plan that includes unlimited text messages. Interestingly, Sprint was apparently the first carrier with the idea until Verizon decided to "stick it" to them.
Sprint thought they could be better by being different, but all the other carriers have now come out with the same deal AND better prices. I used to work in the wireless department of an electronics store. This was 7-8 years ago when Verizon was new ( we offered Bell Atlantic Mobile previously). During a meeting with our Verizon rep, another salesman said that he never understood the concept of charging for "air" and wondered why we couldnt just have flat rate plans. Apparently we can, and it appears we have competition to thank.
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